He transforms the iris photographs he takes into jewelry and paintings: "I am the first person to apply it."
Mehmet Enes Geç, who said he first encountered iris photography abroad, said, “It wasn't a commercial activity, but the idea of implementing this sales system emerged. I was observing the rapid proliferation of personalized experiences, especially in Europe. The idea of iris photography caught my attention because it combined aesthetics and personalization. It had an artistic aspect, and the idea of people carrying a unique piece of themselves was quite impressive. I thought bringing this concept to life in a mystical and touristic region like Cappadocia would be the right move. I was the first to localize the system and implement it here.”
Emphasizing that Cappadocia is a region that greatly serves tourism, Geçici said, “We can call it the capital of tourism in Türkiye. It's a region open to innovation. This innovation process requires the implementation of different ideas. Locally, everyone believes the products are beautiful and that everyone should have an iris photo. But as I said, because it's a new system, there's a process of persuading people to have these products made, or to acquire jewelry and paintings. We also take animal iris photos. We especially take iris photos of cats and dogs. They're very popular with animal lovers.”
Describing eyes as works of art, Geçer said, "Eyes are unique to everyone, just like fingerprints. Even right and left eyes are different, and there's no other example in the world. Eyes are an organ that reflects a person's psychology and energy. And we're transforming this into an eternal work of art."
Geçiç stated that iris photography has no side effects on the human eye, adding, "Sometimes, due to the high-lumen lights we use, the eyes may water for a few minutes. Other than that, it doesn't cause any other problems. We don't recommend it for babies under 3, but it still doesn't seem to cause any harm to them. Products typically cost between 1,450 lira and 10,500 lira."
ntv
